How to rank on Google Maps in towns other than your own
You run a general remodeling company and your Google Business Profile shows up fine at home but disappears one town over. This is how local SEO fixes that.
You work in the next town every week. Your truck is there, your crew is there, but your name is not on the map when a homeowner searches for a remodeling contractor. The map favors businesses closest to the searcher. Your profile alone will not carry you twenty minutes away, and your website has no page about that town either.
Google ranks a business on Maps by what is closest to the person searching. When you are in your own town, your profile shows up. When a homeowner searches from a town fifteen or twenty minutes away, you vanish. For a general remodeling company, this stings because the jobs are in those towns. The phone does not ring there because Google sees no reason to show you.
The fix takes a few steps and depends on how many towns you want to reach. A small set of nearby towns is simpler. A wider radius takes more pages and more time. What makes it bigger is how many services you offer and how many towns you serve. Each service in each town needs its own place on your site.
Build a page on your site for each town you serve crossed with each remodeling service. A page for kitchen remodeling in that town, a page for bathroom remodeling in that town. Put structured data on the page that names the area served. Set your service area in your Google Business Profile to include those towns. Forget Leads builds those pages so Google has something to rank in the page results for that town.
Once the pages are live, a search for a remodeler in that town can pull up your site in the regular results and your profile on the map. The phone rings from places you already drive to. You are not just the guy in the next town anymore. You are the contractor who shows up when they look.
Other questions about local seo and google business profile for General Remodeling
how to fully optimize your google business profile?
Fill every field: primary and secondary categories, every service, service area, hours, description, photos, and answer reviews. Then make the name, address and phone match your website exactly. We complete the profile, keep it current, and build the town pages on the site that the profile cannot rank for on its own.
how much should i pay for local seo?
Count your towns and services. That product is roughly how many pages a ranking site needs. Price on that, not on a retainer. We tell you the page count for your area before anything is priced.
Ready to talk?
Forget Leads handles local seo and google business profile for General Remodeling.