How to create a home-service website for general remodeling

You own a general remodeling company. You know you need a website. You could build one yourself with easy tools. But the real work is writing pages for every service you offer in every town you cover, and for every question customers ask on the phone. That's dozens to hundreds of pages, and it stops most owners at five.

The tools make it easy to build a site. What takes time is the part the tools don't do: writing a page for every service you provide, like kitchen remodels, bathroom remodels, and additions. Then a page for every town you cover. And pages for questions homeowners ask, like 'How much does a kitchen remodel cost?' or 'Do I need a permit for a bathroom remodel?' That's the work that gets you found. It's also the work that keeps homeowners on your site instead of clicking away.

The scope depends on how many services and towns you cover. A general remodeler in a city with five suburbs and four services needs twenty pages. If you add question pages, it grows. The writing is the bulk of the time. Building the site itself is a few days. The pages take weeks if you do it yourself, and you have to keep adding new ones every month to stay ahead. That's why most owner-built sites stop at five pages.

Start with a list: every service, every town, every question you get on the phone. That list is your site map. If you want to build it yourself, use that map. If you don't have the hours, Forget Leads builds the pages from that list and adds new articles monthly so your site keeps growing. You don't pay for shared leads. Calls come to you.

Once the pages are up, your site works like a lead magnet. Homeowners find you when they search for 'kitchen remodeler in [town]' or 'bathroom remodel cost.' Your phone rings with calls from your own site, not a lead company. You get leads for the work you want, in the areas you want.

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