How often should a landscaping company blog?

You wrote six articles one spring, then nothing. The mowing season came and went, and your site sat still. Now Google sees a landscaping company that might have stopped, and your phone is quieter than it should be.

When you publish a burst of blog posts and then stop, Google notices. It looks like you got busy, closed up, or lost interest. For a landscaping company, that's deadly. Homeowners search for lawn care, hardscaping, and seasonal tips all year. If your site hasn't changed since last fall, they assume you're not active. They click the next result.

A steady blog doesn't have to be a big job. One article a month, written around the questions your customers ask, is enough. The size of the work depends on how many services you offer and how many towns you serve. A full-service landscaper with five crews needs more articles than a solo mowing guy. But even one article a month, on the same day every month, tells Google you're alive.

This week, take down the burst of old posts if they're thin. Then get on a monthly schedule. Forget Leads writes the articles for you, each one tied to a service or a town page. You approve them or let them run. The key is to publish something every month, without fail, starting now.

After a few months, your site is growing. A new article lands every month, each one answering a question a homeowner might type into a phone. Google sees a busy, healthy landscaping company. Your phone rings with calls that don't cost you a lead fee.

Other questions about blog articles for Landscaping