How to rank on Google Maps in towns other than your own
For plumbers who work in nearby towns but don't appear on Google Maps there. Local SEO and your Google Business Profile change that.
Your plumbing truck is in the next town every week, but when a homeowner there searches for a plumber, you're invisible. Google Maps shows only the businesses closest to the searcher, so your profile in your own town doesn't carry over. Your website has no page about that town either, so you miss the regular search results too.
Google Maps ranks local businesses by distance from the person searching. If your plumbing company is based in Town A but you serve Town B, your Google Business Profile won't show up when someone in Town B searches 'plumber near me.' The map favors businesses with an address in that town. Your website's ranking in regular search results also suffers because you have no page about Town B for Google to show.
The effort depends on how many towns you want to rank in. For each town, you need a unique page on your site that describes your plumbing services there, with the town name in the title and on the page. You also need to set your service area in your Google Business Profile. If you already have a website, adding these pages can be quick. If you're starting from scratch, it takes more work but is still straightforward.
This week, set your service-area towns in your Google Business Profile. Then, build a page on your site for each town you serve, crossing every service you offer. If you don't have time to write them, Forget Leads builds these pages for plumbers, making sure Google sees them and ranks them.
Once those pages are live and your profile is set, your plumbing business appears in map results and regular search results for those towns. Homeowners there see you when they search, and calls come from your own site instead of a lead company.
Other questions about local seo and google business profile for Plumbing
how to fully optimize your google business profile?
Fill every field: primary and secondary categories, every service, service area, hours, description, photos, and answer reviews. Then make the name, address and phone match your website exactly. We complete the profile, keep it current, and build the town pages on the site that the profile cannot rank for on its own.
how much should i pay for local seo?
Count your towns and services. That product is roughly how many pages a ranking site needs. Price on that, not on a retainer. We tell you the page count for your area before anything is priced.
Ready to talk?
Forget Leads handles local seo and google business profile for Plumbing.